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Thursday, July 15, 2010

Get The Most Of Contextual Link Building

The majority of Internet marketers have the tendency to not use the correctly the method of contextual link building and as a result it waste time and money as well as hosting space. So if you want to get the most out of this type of link building then here are some ways that you can do so:

1. Seek out popular blogs: Given the way in which search engines calculates a website page's ranking so the advantages that you will attain will be proportional to the blogs that are carrying your articles ranking. So the more popular the blog is the greater chances that your rankings will increase.

Quality link building services have minimum standards that are normally, between PR10 and PR3 for blogs that will be hosting the articles links. So this way you can be rest assured that you will have at least that much of improvement as to the sites ranking.

2. Seek more than one blog: If you want to be successful at contextual link building then make sure that you find more than one blog to host links to your articles. It is a great idea to have a list of blogs to ensure that your website, in order, for your website to improve in ranking. If you limit to just one blog it will take a long time until you see any advantages of the link building.

A good link builder will understand this fact and will try to address this issue. They will also have a list of some blogs that can fit in any niche and even a contingency plan if there is not a niche that covers your topic. There are some services are affiliated with networks of blogs which will result in your links to placed in as blogs as quick as possible.


3. Make and keep it interesting: It does not matter if your provider posts fresh articles on a daily basis, it will not be effective if all the content is on the same topic. As result the readers will not be motivated to keep coming back to your site, which will decrease the effectiveness of your efforts of link building.

The important key is to have variety. For this reason, it is vital that every post is fresh and unique that way readers will keep coming back for more. If there's something new and interesting everyday then most likely readers will return to the site. Also, remember that there more people that go to your site that you have your links, the greater chances they will click on the links.

4. Search out a good provider If you want to properly do contextual link building then, of course, you have to find a good provider that has the groundwork already thought about.
in SEO


Bolt Mobile Browser Brings The Real Web To Mobile Phones In Russian

MARLBOROUGH, MA and BARCELONA, SPAIN--(Marketwire - February 15, 2010) - Bitstream Inc. (NASDAQ: BITS) today announced a new version of the BOLT' Mobile Browser is now available with a Russian language user interface. BOLT 1.7 brings support for Russian, the most geographically widespread language of Eurasia, the most widely spoken of the Slavic languages, and the largest native language in Europe, along with enhanced streaming video features, and support for widgets to the free mobile browser. Since June of last year the BOLT mobile browser has been rendering Cyrillic fonts on websites, and now users can make Russian the default language for the user interface as well. New features and product enhancements make BOLT's lightning fast uncompromised browsing experience for phones of all types even better for BOLT users around the world.

As BOLT marks its first anniversary, the acclaimed mobile browser has surpassed 4 million users, streamed over 135 million minutes of video (equivalent to 256 years if played back to back), served more than 512 million pages -- as many as 3 million pages per day, and downloaded more than 132 terabytes of data.

BOLT is the only mobile browser for all types of mobile phones to support streaming video from multiple video sharing websites such as RuTube, YouTube, Yahoo, Google, MySpace and more. Now users can watch videos posted in CNN and ESPN, as well as watch embedded YouTube videos on any website.

BOLT perfectly renders Web pages just as they would be seen on desktop browsers, outscoring competing mobile browsers by earning a perfect 100 percent on the Web Standards Project's Acid3 test. The Acid3 test, created to help browser vendors ensure proper support for Web standards in their products, tests Web 2.0 dynamic Web applications and visual rendering, including Web fonts. Built in J2ME and able to operate on phones of all types, BOLT can work on an estimated 3 billion phones already in the market. A version of BOLT created specifically for BlackBerry smartphones includes all the features of BOLT but also includes default BlackBerry shortcuts and optimizations.

BOLT's Unique Capabilities Include:

-- Displays full websites just as they would appear on desktop computers
-- Fast page load speeds
-- Streams videos from popular video services such as RuTube and YouTube
-- Up to 24:1 data compression
-- Copy and paste text
-- Uploads video and photo files directly to websites from browser
-- Only major WebKit based cloud computing browser
-- Six levels of magnification

BOLT 1.7 New Features Also Include:

Widgets

Although BOLT already runs Web-based applications written in Ajax, Javascript and other Web programming languages, such as the popular Facebook game Mafia Wars and Google Docs, BOLT 1.7 is adding widget functionality. Now in beta, BOLT widgets allow users to install small self-contained Web applications that run directly from within BOLT. Because these widgets are installed directly within BOLT they load and execute faster than website-based applications, giving users a wider variety of utility for their mobile phones. BOLT users can discover, select and install specific Web apps through a BOLT Widget Gallery. BOLT's widgets are written as standard W3C widgets (www.w3.org/TR/widgets/), a standard with broad industry support.

Twitter Integration

BOLT now includes an easier way to post tweets to Twitter. BOLT 1.7 has integrated Twitter capabilities into the browser itself. Now users can post tweets directly from BOLT while they browse the Web.

Recognizing that some mobile phones currently in use cannot support the full size application and some network providers limit the size of application downloads, Bitstream also offers a light version of the BOLT mobile browser, BOLT Lite'. BOLT Lite contains all the essential features of the BOLT mobile browser, retaining BOLT's feature-rich functionality, best-of-breed download speeds and desktop PC-style page layout in a smaller package optimized for entry-level devices.

BOLT and BOLT Lite are both available for free download at http://boltbrowser.com.

About Bitstream

Bitstream Inc. develops software technologies and applications for the graphic art and mobile communications industries. Bitstream's award-winning fonts and font technologies enable device manufacturers and application developers to render the highest quality text in any language, on any device, at any resolution. The company's MyFonts brand is the world's leading provider of fonts to consumers. Bitstream's Pageflex brand enables marketers to easily produce customized communications in print, email, and online. The company's latest offering is the BOLT mobile browser, which has been installed by millions of users worldwide since its release in February 2009. For more information visit www.bitstream.com.
in Press Releases

Your Manuscript Is Complete - Now What's Next?

Obviously, all your good work has come to fruition and you are finally holding your completed manuscript in your hands! Of course, you have been re-reading everything many times over and, to your dismay, have always found misspellings and sentences that need improvement. It is amazing how difficult it is to detect one's own shortcoming. You virtually need to have a split personality and go over your writing with the eye of a different persona.

As the next step, you are looking for an editor. There are many freelance editors advertising their services in writers circles and it is a good method to start looking at the ones advertising at you state's Writers' centre.

There is a paramount need to ask for an editor's references, for previous authors to contact, or writing projects they have completed, their university training and for their fee. Like with resume's for job applications, everything needs to be investigated and followed-up to avoid financial and literary consequences.

Some editors prefer to have the manuscript sent to them printed out, some insist on an electronic transfer of the manuscript. Some insists on contacting you and discuss every word they find while others are happy if you tell them that you accept their improvements in advance. By approaching several editors, you get an idea of the standard fee. The rule here is that the height of the fee is no guarantee for quality and neither is paying a bit more for extra good work or payment in advance!

Once such editor I contacted is also the editor of a science fiction magazine and his correspondence was peppered with words like '˜new world order' '˜astro this' and '˜space that'! And her quoted fee, too, was astronomical! Some editors do very little work for their money, claiming that they were not '˜ghost writers', another editor insisted on being paid in advance and then did not touch my manuscript for two months. Upon cancellation of the contract, she wanted a cancellation fee. One editor seemed to be perfect in every way, but she was booked-out for almost a year with another assignments for a large publisher. One editor quoted turn-around time two weeks which was obviously far too short for a voluminous manuscript, another editor sent my manuscript back only half- way through because he's lost his interest. There are myriad things that can happen and it is very important that a first-time author checks and re-checks these editors before contracting one.

After the manuscript has been returned, physically or electronically. The author then needs to go over his writings once more and change the corrections into clear print.

Once this tedious work of probing an editor will not only result in getting a person whom you will enjoy working with really well and the waiting for the edited manuscript will be a joyful period instead of one filled with anxious nail-biting.

PETER FREDERICK

http://www.peterfrederick.org


in Self Publishing

Wednesday, June 16, 2010

The Doom Of Article Marketing If Article Directory Publishing Terms Continue To Be Violated!

Writing articles and submitting them to article directories is one way of achieving online popularity and success. Many website publishers on the internet crave free articles to increase traffic to their websites, so they go to article directories and get all the free articles, relating to their niche, that they can get their hands on. All that is required for publishers to use free articles from article directories is that they leave the author's resource box or bio intact without altering it.

Most publishers around the internet follow the rules set by article directories about leaving article resource boxes unaltered. However, a very few do not'”some alter author resource boxes by removing the links and altering text sizes. In either case, the author still gets search engine traffic from the keywords used in the resource box, but they get no back links to their websites'”not a good thing to have happened when an author is trying to build up his or her site rank.

It is not exactly known whether or not some publishers purposely disable links in author's resource boxes, or they just leave them out because they don't fully understand how to implement them. Just in case, a publisher doesn't quite understand how to create links, he or she should visit webmaster resource websites to learn how to do it. It is as easy as that!

When surfing the internet, authors can see their articles being displayed on other websites and blogs. This is a great feeling of satisfaction for authors. However, it is very disappointing for authors when they see the fonts of their resource boxes reduced to micro-sized fonts that cannot be read by human with the sharpest of visions.

In one particular instance, the links to an author's resource box was still intact, which facilitated back linking to the author's website, so search engine spiders are able to see the links and follow them back to the author's website, but no benefit was gained through human viewing and interaction with the text located within the resource box because the text of the resource box was just too small'”human cannot see words that are micro-sized fonts, so they are rendered, unreadable! Such actions do not bode well for the future of free article writing and publishing.

All well established article directories clearly state that authors' resource boxes should remain intact. So, the fact that one or two publishers fail to obey the rules is disappointing. Not only does it affect the free article marketing community as a whole, but it affects how outsiders perceive the article marketing industry. They will not hold it in high regards. That is a disadvantage for us, both publishers and authors of the free article submission community.
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Authors could stop submitting their articles and begin to sell them instead. In fact, there is an industry for the selling of articles also. There are sites that pay authors for their articles. This is big business. This would mean that authors would give up their exclusive rights to their articles in exchange for money. This sector of the article writing community could easily become more popular and provide a better option for authors if they suddenly realize that there are no benefits in submitting articles to free article directories. Consequently, the quality of articles submitted to article directories would therefore decrease, putting article submission directories and online publishers at a disadvantage. A few of these disadvantages is shown below.

Article directories would begin to see an increase in low quality articles; they may see more blatant advertisement-type articles than they are seeing now. Visitors coming to a publisher's website to read information would begin to see low quality articles, not a good thing for publishers. So, we see here that not only would the article directory suffer, but the publisher would also.

One or two bad apples spoil the entire bunch, and the good ends up suffering for the bad. Not abiding by publishing guidelines and rules set forth by article directories of how to properly display article resource boxes, will make article directories implement stricter rules, which will make it even more difficult for publishers to publish free articles on their websites.

The author and articles directory deserve credit, so they should be given proper credits. If it wasn't for article directories, there wouldn't be the opportunity to freely distribute articles on our websites to increase traffic. What if it was only newspapers that existed on the internet and not article directories? What would we be doing to promote our websites? We would be paying hundreds of dollars to online newspapers just to promote our websites and online businesses. That is what we would be doing! So, let us come together and preserve our industry and article marketing community. It only makes sense!

Let us protect the integrity of our industry and let it become as credible as possible, so the non article marketer or non article publisher can respect our article marketing community and give it credence. This is important for the future of our article marketing success. The more others find it credible is the more they will talk about it and promote it for us'”the more credibility received, the higher the perceptions of people not in the field of article marketing.
in Internet Marketing

Video Marketing: A New Progressive Way To Market Your Business

Online video marketing is becoming more common these days and if you haven't adopted this lucrative method for yourself you're really missing the boat. Video marketing offers this profit potential by bringing targeted traffic to your website at minimal cost; it is definitely a marketing method that you should try. Many top Internet marketers have used this marketing medium to grow their online businesses and are still reaping in the benefits. The following outlines the best way to kick off your video marketing campaign and maximize the potential that you can reach with it:

Make sure Your Videos Are Simple To Follow And Short

Once you have your video ready for marketing and a video distribution site picked out, such as YouTube, you need to be sure you use business related keywords or phrases in your tag line. By using keywords in a strategic manner, it will make it considerably easier for potential customers to run across your videos. For instance, if your video deals with "mortgage", you can't tag it with a keyword such as "vacation", even if this particular keyword has a high search volume. Using only the keywords that you know match your video's content is a crucial aspect to finding success in the lucrative video industry. If you put the appropriate tags fitting to your niche market, your search engine rankings will also increase.

The Call to Action: Proper Placement in the Video <


Don't let yourself confuse your target market with something else or vice versa. Therefore, you have to be certain about who exactly is your target audience, know what they are searching for, understand them, and understand what they are in need of. No matter what kind of marketing you use, it's all based around the level at which your customers can be appeased. If you're going to sell a product/service on the web, then you should know the market demographic so that you have a clear idea on how to increase your sales. In thinking about what is going to be in your video, keep your target market in mind, you want to make sure every video is addressing a current demand or need.

Video marketing has become one of the most innovative and responsive ways to differentiate yourself from the others. If you've never considered making internet video marketing part of your business' campaigns you don't know how much potential traffic you're losing every day. Video sharing is widely popular on the internet and sites such as Youtube have huge audiences just waiting to be tapped into, people not only use these videos as entertainment but as a way to influence their own purchasing decisions. Help yourself and your business by getting into the fastest growing marketing method on the internet today with your own video marketing campaign.
in Newsletters

Friday, May 14, 2010

Authentic Marketing: How To Set Yourself Apart From Others

A common challenge for coaches, teachers, healers and other helping professionals is differentiating themselves from others in their fields.

The good news is you set yourself apart just by being born. People forget that. The nature of your unique life makes you different and makes you unique. I call this your intuitive intelligence.

You have not lived the same life that I have lived and neither has anyone else. Even if we have the same training and we sat down and decided to teach the exact same model to people, it would be different because we are different people.

Hold your hand up in front of you right now. No one shares those finger prints. Your marketing style, your business style, and your message all reflect that uniqueness.

Get off of the marketing hamster wheel for a while and ask yourself the question: "why did you get into this game to begin with?" There is a reason that you are reading this article. There is a reason that you're doing the business you're doing.

Someone reading this lost a significant amount of weight. Someone reading this made it through a serious illness. Someone reading this helped a child through a diagnosis. Someone reading this got divorced and they thrived through it. Someone reading this changed their lifestyle through health and wellness. Someone reading this built a business out of nothing.
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Continually telling my story has been the most powerful business building strategies I have ever implemented, and it comes completely naturally because it's my story. Framing it in a way that underlines my movement and the changes I want to see in the world helps me attract perfect clients.

Everyone has a story and any business must have a movement and a mission driving it. Don't lose sight of the fact that it is your story that is going to heal people.

When I started my business, I finally got off my butt and decided to do something and change something. I came across coaching. I didn't have a clue how to market. It was hard and it was painful, and there were some really difficult pieces.

Through that experience I healed a lot in myself, I healed a lot in other people, and I now have this really brilliant gift. I know that my purpose on this earth is to help people heal their shame around money and use marketing and business building as the tools to do that.

Keep it simple. Go back to the reason you got into your business or the field you're in to begin with, whether you are an energy worker or a life coach or a marketing consultant. Why did you start this to begin with? Because that's what you've lost sight of if you don't have the energy to share your movement in a way that differentiates yourself from others.
in Marketing Tips

Tuesday, May 11, 2010

Avoiding Dot-Cons: On Internet Business Scams

internet advertising
Internet Business scams abound. And you probably figured out why; it is because there are a lot of people who do fall for the earn insert-6-digit-amount-in-4-weeks schemes.

Well, some people, especially those who pioneered a market niche or came up with a revolutionary application or method, do earn serious bucks, such as Google or Amazon and E-bay. There are also marketing consultants (the real ones, at least) who know what they are doing and what they are talking about, and earn income by mentoring dedicated people who want to try their luck, and their marketing skills, online.

The thing is there are actually a lot of ways to earn a quick buck online, especially for not-so-honest people. If you are thinking of starting an online business by acquiring that internet business opportunity that some random fellow sent you an e-mail about, you might want to keep these things in mind in order to make sure that you will not fall a victim to internet business scams

What changes hands?

While there are legitimate Multi-level marketing businesses, there are pyramiding schemes that masquerade as MLM firms. You have to be very careful and check whether the income is commission-based or member-recruitment-based. Most fly-by-night businesses actually sell distributorship instead of products. In this case, take a step backward and ask yourself - is it really necessary to acquire distributorship for that price? If the product is a market leader, that is a possibility, but take note that reputable companies would normally let you sell pr advertise their product, and let you earn part of the profit, instead of selling you some run-of-the-mill website.

However, do not confuse MLMs with two-tier affiliate programs where you can 'link' your site to a 'middleman' who will earn a cut from another company by the sales or traffic you generate. This might work, and some actually take advantage of this. But you can always eliminate the middleman and be the affiliate yourself, right?


What are the so-called add-ons?

Some of these con artists would tell you that they can give you a bonus by letting you have 'free advertising' in dozens of search engines. Most people would like this idea, since everybody knows that search engines are a sure-fire way to gain traffic and eventually earn brand recognition. However, only a handful of these search engines deliver considerable traffic (Google, Yahoo, MSN, Dogpile, to name a few), and the others are relatively insignificant. So why would you care for that 'free advertising'?

How wonderful is wonderful?

Most people fall for internet business scams because of much hyped-up 'wonderfulness'. Some would tell you that they can generate 50,000 clicks or site visitors in a day, when the truth is, they could not even guarantee a hundred. Others will tell you that you can earn, say a hundred grand, without telling you that it will actually take 20 years. Some of these 'offers' do not give you what you were promised and it is up to you, to find out whether they could or couldn't. When checking into a company's background, do not be fooled by testimonials, guarantees and huge income potentials. You can check a company's trustworthiness by checking whether it is a Better Business Bureau member, for starters.

When all else fails, remember that if it is too good to be true, it probably isn't. Note that the operative word is 'probably'. There are offers that are blatant internet business scams and others are much more difficult to spot and might even be legitimate. You might miss out on an opportunity; however, when you are about to shell out hard-earned money for that opportunity, sometimes it is good to investigate whether what is offered is a gift, or a burden.

Monday, March 15, 2010

5 Key Steps To Building A Massive Responsive List

If you're looking to create a large responsive list, you're going to find that there are some great tips to follow. You have to make sure that you keep in mind that these things take time sometimes, and no one starts on day one with a huge success. Building a list over time is the real key to making sure that you have targeted traffic for long periods of time, and not just a flash in the pan array of random hits and misses. Most people subscribe to mailing lists and never confirm via email, so it's important to make sure you're offering double opt-in mailing lists that let the end user have control over their inbox. If you are not careful you'll be marked as a spam artist, so make sure you're not too controlling in this endeavor.

One of the easiest ways to make sure that you build a large responsive list is to add a subscriber form on your website. If you tie that form with a an auto-responder you're going to find that these things can really help you grow your list, no matter what time of day it is. By using a good auto-responder you'll be able to make sure you're sending out targeted emails to people without worry of being accused of spamming people.

Another step into building a large responsive list, is to add your subscription email address to the signature of each of the emails you send out. By doing so you make sure that everyone that you contact will have an open door to subscribe to your list and keep posted with whatever you're doing. Also, add your subscription email address to paperwork you might send out, and every piece of paper that your office promotes in general. That means that you'll get fresh eyes on all your media no matter how small.

Another key step in regards to building a large responsive list is to offer something free up front. Now, the up front freebie should be better than simply random information. You have to make sure that you push a quality piece of audio, video, or ebook. Consider your audience in this matter. Compare the freebie and ask yourself if it is something that you would like for free, and you'll never fail to convert new users to your list.

If you're going to make a go at building a large responsive list, you're also going to have to make sure that you are up front with your subscribers. Make sure that you advice your subscribers as to how many emails you'll be sending out, so that they are fully aware of what they are signing up for. Remember, giving the consumer the most options will help you in the long term. The last major thing that we can offer in regards to building a list is to make sure that you have an opt-out in every email that is clearly listed. Make sure that your subscribers can leave the list at any time, and you'll find that many will stay longer than many others.
in Internet Marketing